POCO will soon launch the latest cellphone from the F series, which is famous for its powerful performance, namely the POCO F7 to the Indonesian market on June 25, 2025.
In an announcement to the media crew in South Jakarta on Wednesday, POCO revealed that the F7 model will be available in three color choices, namely Black, White, and Cyber ??Silver Edition which comes with a modern, luxurious design, and is suitable for the younger generation.
Specifically for the Cyber ??Silver Edition variant, the POCO F7 is inspired by a cyborg, a combination of human strength and technology.
Wrapped in a unique appearance with the Snapdragon logo on the back, this variant emphasizes powerful performance powered directly by a powerful chipset from Qualcomm.
In the decoration section, there is a fast streamer accent that strengthens the impression of being fast and aggressive. Combined with a CNC aluminum alloy frame and a glass back cover that blends seamlessly, the POCO F7 emphasizes the distinctive appearance of a flagship cellphone.
"The design of the POCO F7 is a reflection of who we are: brave, fast, and different. Every detail is made to support a fearless lifestyle that doesn't want to follow the flow," said POCO Indonesia Product Marketing Manager Jeksen.
The regular version of the POCO F7 was released later than its siblings from the F7 series, namely the POCO F7 Pro and POCO F7 Ultra which were launched in the Indonesian market last April.
POCO Indonesia Product PR Manager Abee Hakiim explained that the POCO F7 Pro and POCO F7 Ultra variants were launched first because they reflected on the public's enthusiasm for the previous model, namely the POCO F6.
According to him, at that time many consumers asked POCO to release an F series cellphone with higher specifications than the regular version.
"When the previous generation was released, the Poco F6, in Indonesia only the regular version was available, while globally there was a Pro version. There were many requests for the fastest, highest Poco F series smartphones. So finally we focused on that and we brought it first (F7 Pro and Ultra) at the beginning of this year," said Abee.
Abee promised that the POCO F7 would come with powerful specifications and performance at a more affordable price in its class, as POCO always emphasized in the previous F series.